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Senior Consultant (Analytics/FMCG), SydneySuperb role with this market-leader who continue to grow&have a mouthwatering 2009 in prospect-tremendous prospects in this high profile position!!...
Sydney Metro, NSW |
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Assistant Brand Manager - FMCG MultinationalAssistant Brand Manager required for household brand. Northern Location, fun environment, dedicated team....
Sydney CBD 2000, NSW | Six Degrees Executive Sydney |
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Assistant Brand Manager - Global FMCG BusinessAre you an up and coming ABM with experience in the FMCG/Retail market? Global FMCG organisation, well recognised brands, excellent opportunity...
Sydney CBD 2000, NSW | Six Degrees Executive Sydney |
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Fresh Start | Assistant Brand ManagerFresh Start, New Career, Get Organised Now. A major player in FMCG is looking for an Assitant Brand Manager to join their team in the new year.... Melbourne CBD 3000, VIC | Six Degrees Executive Melbourne |
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Brand ManagerManage a key focus brand with huge potential and use your creative licence to drive growth through multiple channels.....
Sydney CBD 2000, NSW | Six Degrees Executive Sydney |
$80,000 - $120,000 |
Marketing Manager - 12 Month ContractDon't follow the leader, join the leader and set the direction for growth of high profile food category with multinational FMCG business!...
Melbourne CBD 3000, VIC | Six Degrees Executive Melbourne |
$115,000 - $130,000 |
Brand ManagerWith a focus on health & wellness, our client is now seeking an experienced & passionate Brand Manager to join their energetic Marketing team....
Melbourne CBD 3000, VIC | Six Degrees Executive Melbourne |
$80,000 - $110,000 |
Product Line Manager - Apparel, Accessories and FootwearLive your passion with this awesome opportunity to join a market leader in the action sports industry. Must have background in Sales....
Melbourne CBD 3000, VIC | Six Degrees Executive Melbourne |
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Fmcg & Consumer MarketersSix Degrees Executive is a specialist recruitment consultancy focusing on middle, senior and executive contract marketing placements....
Melbourne CBD 3000, VIC | Six Degrees Executive Melbourne |
$30 - $60 |
Head of Brand & Corporate MarketingGeneral Manager Brand and Marketing...
Sydney Metro, NSW |
Senior brand consultant jobs are the types of jobs involving the development of brands to help clients run their business effectively. Brands, which are the labels of business ownerships that reflect the goals and aspirations of a company, are some of the most important elements in advertising.
Your main responsibility as the senior brand consultant is to supervise the entire brand consultancy team in helping client companies to increase their revenue and improve their business by developing their brands. The specific duties and responsibilities of a senior brand consultant can be divided into four main parts: brand research and assessment, brand strategy, brand communications, and brand management.
Brand research and assessment involves the analysis of market trends and the evaluation of competitive brands to gather the information needed for brand strategy. Brand strategy involves the initial brand development that includes the naming of brands, the formulation of vision and mission statements, the definition of core attributes, and the proposition of brand value. The advertising and merchandising aspects of brand consultancy that involves creative services, public relations, and strategic marketing are included in the brand communications part. The application of marketing and advertising techniques to the development of brands is called brand management. Brand management includes brand testing, customer evaluation, and other brand integration programs.
You need to be a graduate of advertising, communications, management, marketing, or other related fields to qualify for senior brand consultant jobs. Having a master's degree in business administration (MBA) or equivalent is definitely an advantage. At least five years of previous working experience in client management or marketing is also needed. A background in advertising, project management, or strategic planning will give you higher chances of being employed.
Excellent communication skills in both oral and written forms are needed in senior brand consultant jobs because you need to precede meetings, present proposals, and discuss concepts to your clients and your colleagues. The other requirements and qualifications for senior brand consultancy jobs include creativity, originality, and professionalism.